Industry-standard web & app analytics for campaign, audience, funnel and attribution measurement with built-in machine learning and BigQuery export for advanced analysis.
Rank HistoryAVG#1
Serplock RatingSerplock Rating is our score for how visible a brand is in ChatGPT for this category. Higher is better. The highest scores belong to brands ChatGPT recommends most often here.65.2
Share of VoiceShare of Voice is a brand's share of recommendations compared to other brands in this category. Higher is better. A leading share means ChatGPT points users to that brand more than competitors.10.2%
ConsistencyConsistency is how often ChatGPT includes a brand in this category from week to week. Higher is better. Reliable presence means steady visibility in AI answers.55%
Average AI RankAverage AI Rank is the typical position ChatGPT gives a brand in this category over time. Lower is better. Brands users hear about most often rank closer to #1.#1
Enterprise-grade digital analytics inside Adobe Experience Cloud for cross-channel measurement, advanced segmentation, attribution and enterprise reporting. Widely used at large organizations.
Rank HistoryAVG#2
Serplock RatingSerplock Rating is our score for how visible a brand is in ChatGPT for this category. Higher is better. The highest scores belong to brands ChatGPT recommends most often here.69.7
Share of VoiceShare of Voice is a brand's share of recommendations compared to other brands in this category. Higher is better. A leading share means ChatGPT points users to that brand more than competitors.9.7%
ConsistencyConsistency is how often ChatGPT includes a brand in this category from week to week. Higher is better. Reliable presence means steady visibility in AI answers.65%
Average AI RankAverage AI Rank is the typical position ChatGPT gives a brand in this category over time. Lower is better. Brands users hear about most often rank closer to #1.#2
Marketing Cloud Intelligence (formerly Datorama) — an enterprise marketing‑intelligence platform for unifying ad, campaign and channel data and building cross‑channel dashboards.
Rank HistoryAVG#4.2
Serplock RatingSerplock Rating is our score for how visible a brand is in ChatGPT for this category. Higher is better. The highest scores belong to brands ChatGPT recommends most often here.62.8
Share of VoiceShare of Voice is a brand's share of recommendations compared to other brands in this category. Higher is better. A leading share means ChatGPT points users to that brand more than competitors.9.2%
ConsistencyConsistency is how often ChatGPT includes a brand in this category from week to week. Higher is better. Reliable presence means steady visibility in AI answers.52%
Average AI RankAverage AI Rank is the typical position ChatGPT gives a brand in this category over time. Lower is better. Brands users hear about most often rank closer to #1.#4.2
Behavioral/product analytics platform focused on user journeys, cohorts, retention and growth analytics — frequently used by product & marketing teams for conversion and LTV analysis.
Rank HistoryAVG#3.9
Serplock RatingSerplock Rating is our score for how visible a brand is in ChatGPT for this category. Higher is better. The highest scores belong to brands ChatGPT recommends most often here.57.3
Share of VoiceShare of Voice is a brand's share of recommendations compared to other brands in this category. Higher is better. A leading share means ChatGPT points users to that brand more than competitors.8.7%
ConsistencyConsistency is how often ChatGPT includes a brand in this category from week to week. Higher is better. Reliable presence means steady visibility in AI answers.57%
Average AI RankAverage AI Rank is the typical position ChatGPT gives a brand in this category over time. Lower is better. Brands users hear about most often rank closer to #1.#3.9
Event‑based product & digital analytics for behavioral funnel analysis, retention cohorts and A/B experimentation — popular with growth teams and apps.
Rank HistoryAVG#5
Serplock RatingSerplock Rating is our score for how visible a brand is in ChatGPT for this category. Higher is better. The highest scores belong to brands ChatGPT recommends most often here.56.7
Share of VoiceShare of Voice is a brand's share of recommendations compared to other brands in this category. Higher is better. A leading share means ChatGPT points users to that brand more than competitors.8.2%
ConsistencyConsistency is how often ChatGPT includes a brand in this category from week to week. Higher is better. Reliable presence means steady visibility in AI answers.60%
Average AI RankAverage AI Rank is the typical position ChatGPT gives a brand in this category over time. Lower is better. Brands users hear about most often rank closer to #1.#5
Integrated marketing analytics inside HubSpot Marketing Hub — combines campaign, CRM and revenue attribution reporting for inbound & content-driven teams.
Rank HistoryAVG#12.2
Serplock RatingSerplock Rating is our score for how visible a brand is in ChatGPT for this category. Higher is better. The highest scores belong to brands ChatGPT recommends most often here.62.4
Share of VoiceShare of Voice is a brand's share of recommendations compared to other brands in this category. Higher is better. A leading share means ChatGPT points users to that brand more than competitors.7.7%
ConsistencyConsistency is how often ChatGPT includes a brand in this category from week to week. Higher is better. Reliable presence means steady visibility in AI answers.59%
Average AI RankAverage AI Rank is the typical position ChatGPT gives a brand in this category over time. Lower is better. Brands users hear about most often rank closer to #1.#12.2
High‑adoption visual analytics and dashboarding platform (part of Salesforce) used extensively to combine marketing data, build executive reports and operationalize insights.
Rank HistoryAVG#7.2
Serplock RatingSerplock Rating is our score for how visible a brand is in ChatGPT for this category. Higher is better. The highest scores belong to brands ChatGPT recommends most often here.56.2
Share of VoiceShare of Voice is a brand's share of recommendations compared to other brands in this category. Higher is better. A leading share means ChatGPT points users to that brand more than competitors.6.6%
ConsistencyConsistency is how often ChatGPT includes a brand in this category from week to week. Higher is better. Reliable presence means steady visibility in AI answers.42%
Average AI RankAverage AI Rank is the typical position ChatGPT gives a brand in this category over time. Lower is better. Brands users hear about most often rank closer to #1.#7.2
Broadly adopted BI/visualization tool for marketing dashboards, cohort/funnel reports and integrating campaign data across sources (Microsoft ecosystem + connectors).
Rank HistoryAVG#8
Serplock RatingSerplock Rating is our score for how visible a brand is in ChatGPT for this category. Higher is better. The highest scores belong to brands ChatGPT recommends most often here.70.4
Share of VoiceShare of Voice is a brand's share of recommendations compared to other brands in this category. Higher is better. A leading share means ChatGPT points users to that brand more than competitors.6.1%
ConsistencyConsistency is how often ChatGPT includes a brand in this category from week to week. Higher is better. Reliable presence means steady visibility in AI answers.58%
Average AI RankAverage AI Rank is the typical position ChatGPT gives a brand in this category over time. Lower is better. Brands users hear about most often rank closer to #1.#8
Customer Data Platform (CDP) that collects, cleans and routes first‑party customer and event data to analytics, BI and activation tools — a common foundation for marketing analytics stacks.
Rank HistoryAVG#9.1
Serplock RatingSerplock Rating is our score for how visible a brand is in ChatGPT for this category. Higher is better. The highest scores belong to brands ChatGPT recommends most often here.46.0
Share of VoiceShare of Voice is a brand's share of recommendations compared to other brands in this category. Higher is better. A leading share means ChatGPT points users to that brand more than competitors.5.6%
ConsistencyConsistency is how often ChatGPT includes a brand in this category from week to week. Higher is better. Reliable presence means steady visibility in AI answers.31%
Average AI RankAverage AI Rank is the typical position ChatGPT gives a brand in this category over time. Lower is better. Brands users hear about most often rank closer to #1.#9.1
Customer Data Hub (tag management + AudienceStream CDP + EventStream) used to unify and activate marketing event data for analytics and ad platforms.
Rank HistoryAVG#11.8
Serplock RatingSerplock Rating is our score for how visible a brand is in ChatGPT for this category. Higher is better. The highest scores belong to brands ChatGPT recommends most often here.51.5
Share of VoiceShare of Voice is a brand's share of recommendations compared to other brands in this category. Higher is better. A leading share means ChatGPT points users to that brand more than competitors.5.1%
ConsistencyConsistency is how often ChatGPT includes a brand in this category from week to week. Higher is better. Reliable presence means steady visibility in AI answers.43%
Average AI RankAverage AI Rank is the typical position ChatGPT gives a brand in this category over time. Lower is better. Brands users hear about most often rank closer to #1.#11.8
CDP focused on mobile and cross‑channel data quality, orchestration and routing into analytics and marketing tools.
Rank HistoryAVG#12.4
Serplock RatingSerplock Rating is our score for how visible a brand is in ChatGPT for this category. Higher is better. The highest scores belong to brands ChatGPT recommends most often here.48.5
Share of VoiceShare of Voice is a brand's share of recommendations compared to other brands in this category. Higher is better. A leading share means ChatGPT points users to that brand more than competitors.4.6%
ConsistencyConsistency is how often ChatGPT includes a brand in this category from week to week. Higher is better. Reliable presence means steady visibility in AI answers.44%
Average AI RankAverage AI Rank is the typical position ChatGPT gives a brand in this category over time. Lower is better. Brands users hear about most often rank closer to #1.#12.4
Marketing data integration and normalization platform that extracts advertiser/analytics data, normalizes it and pushes it to warehouses or BI tools.
Rank HistoryAVG#13
Serplock RatingSerplock Rating is our score for how visible a brand is in ChatGPT for this category. Higher is better. The highest scores belong to brands ChatGPT recommends most often here.35.1
Share of VoiceShare of Voice is a brand's share of recommendations compared to other brands in this category. Higher is better. A leading share means ChatGPT points users to that brand more than competitors.4.1%
ConsistencyConsistency is how often ChatGPT includes a brand in this category from week to week. Higher is better. Reliable presence means steady visibility in AI answers.37%
Average AI RankAverage AI Rank is the typical position ChatGPT gives a brand in this category over time. Lower is better. Brands users hear about most often rank closer to #1.#13
Connector/marketing‑intelligence platform that pulls data from ad, analytics and CRM sources into Sheets, Looker Studio, BI tools or warehouses for reporting.
Rank HistoryAVG#12.4
Serplock RatingSerplock Rating is our score for how visible a brand is in ChatGPT for this category. Higher is better. The highest scores belong to brands ChatGPT recommends most often here.36.4
Share of VoiceShare of Voice is a brand's share of recommendations compared to other brands in this category. Higher is better. A leading share means ChatGPT points users to that brand more than competitors.3.6%
ConsistencyConsistency is how often ChatGPT includes a brand in this category from week to week. Higher is better. Reliable presence means steady visibility in AI answers.50%
Average AI RankAverage AI Rank is the typical position ChatGPT gives a brand in this category over time. Lower is better. Brands users hear about most often rank closer to #1.#12.4
Mobile attribution, measurement and fraud‑prevention platform used to measure app installs, ad ROAS and in‑app events.
Rank HistoryAVG#13.7
Serplock RatingSerplock Rating is our score for how visible a brand is in ChatGPT for this category. Higher is better. The highest scores belong to brands ChatGPT recommends most often here.54.0
Share of VoiceShare of Voice is a brand's share of recommendations compared to other brands in this category. Higher is better. A leading share means ChatGPT points users to that brand more than competitors.3.1%
ConsistencyConsistency is how often ChatGPT includes a brand in this category from week to week. Higher is better. Reliable presence means steady visibility in AI answers.62%
Average AI RankAverage AI Rank is the typical position ChatGPT gives a brand in this category over time. Lower is better. Brands users hear about most often rank closer to #1.#13.7
Mobile measurement partner (MMP) providing cross‑platform attribution, campaign measurement and analytics for app marketers.
Rank HistoryAVG#16.1
Serplock RatingSerplock Rating is our score for how visible a brand is in ChatGPT for this category. Higher is better. The highest scores belong to brands ChatGPT recommends most often here.47.8
Share of VoiceShare of Voice is a brand's share of recommendations compared to other brands in this category. Higher is better. A leading share means ChatGPT points users to that brand more than competitors.2.6%
ConsistencyConsistency is how often ChatGPT includes a brand in this category from week to week. Higher is better. Reliable presence means steady visibility in AI answers.54%
Average AI RankAverage AI Rank is the typical position ChatGPT gives a brand in this category over time. Lower is better. Brands users hear about most often rank closer to #1.#16.1
Ecommerce‑focused marketing & analytics platform (email/SMS + analytics) that provides revenue attribution, cohort insights and predictive customer metrics for online retailers.
Rank HistoryAVG#15.7
Serplock RatingSerplock Rating is our score for how visible a brand is in ChatGPT for this category. Higher is better. The highest scores belong to brands ChatGPT recommends most often here.50.9
Share of VoiceShare of Voice is a brand's share of recommendations compared to other brands in this category. Higher is better. A leading share means ChatGPT points users to that brand more than competitors.2.0%
ConsistencyConsistency is how often ChatGPT includes a brand in this category from week to week. Higher is better. Reliable presence means steady visibility in AI answers.52%
Average AI RankAverage AI Rank is the typical position ChatGPT gives a brand in this category over time. Lower is better. Brands users hear about most often rank closer to #1.#15.7
Event‑level data collection pipeline for custom, warehouse‑first marketing analytics and attribution.
Rank HistoryAVG#11.3
Serplock RatingSerplock Rating is our score for how visible a brand is in ChatGPT for this category. Higher is better. The highest scores belong to brands ChatGPT recommends most often here.37.3
Share of VoiceShare of Voice is a brand's share of recommendations compared to other brands in this category. Higher is better. A leading share means ChatGPT points users to that brand more than competitors.1.5%
ConsistencyConsistency is how often ChatGPT includes a brand in this category from week to week. Higher is better. Reliable presence means steady visibility in AI answers.32%
Average AI RankAverage AI Rank is the typical position ChatGPT gives a brand in this category over time. Lower is better. Brands users hear about most often rank closer to #1.#11.3
Marketing analytics and ROI platform that unifies cost, attribution and revenue data to deliver granular performance analytics and optimization.
Rank HistoryAVG#15.7
Serplock RatingSerplock Rating is our score for how visible a brand is in ChatGPT for this category. Higher is better. The highest scores belong to brands ChatGPT recommends most often here.44.1
Share of VoiceShare of Voice is a brand's share of recommendations compared to other brands in this category. Higher is better. A leading share means ChatGPT points users to that brand more than competitors.1.0%
ConsistencyConsistency is how often ChatGPT includes a brand in this category from week to week. Higher is better. Reliable presence means steady visibility in AI answers.59%
Average AI RankAverage AI Rank is the typical position ChatGPT gives a brand in this category over time. Lower is better. Brands users hear about most often rank closer to #1.#15.7
Marketing measurement and analytics consultancy/platform that provides MMM, unified measurement and media ROI modeling for enterprise advertisers.
Rank HistoryAVG#19
Serplock RatingSerplock Rating is our score for how visible a brand is in ChatGPT for this category. Higher is better. The highest scores belong to brands ChatGPT recommends most often here.24.0
Share of VoiceShare of Voice is a brand's share of recommendations compared to other brands in this category. Higher is better. A leading share means ChatGPT points users to that brand more than competitors.0.5%
ConsistencyConsistency is how often ChatGPT includes a brand in this category from week to week. Higher is better. Reliable presence means steady visibility in AI answers.31%
Average AI RankAverage AI Rank is the typical position ChatGPT gives a brand in this category over time. Lower is better. Brands users hear about most often rank closer to #1.#19