Google’s flagship paid-search advertising platform (search, Shopping, Performance Max, and display/video inventory) used for keyword bidding, audience targeting, automation, and measurement.
Rank HistoryAVG#1
Serplock RatingSerplock Rating is our score for how visible a brand is in ChatGPT for this category. Higher is better. The highest scores belong to brands ChatGPT recommends most often here.65.2
Share of VoiceShare of Voice is a brand's share of recommendations compared to other brands in this category. Higher is better. A leading share means ChatGPT points users to that brand more than competitors.10.5%
ConsistencyConsistency is how often ChatGPT includes a brand in this category from week to week. Higher is better. Reliable presence means steady visibility in AI answers.55%
Average AI RankAverage AI Rank is the typical position ChatGPT gives a brand in this category over time. Lower is better. Brands users hear about most often rank closer to #1.#1
Microsoft’s paid-search platform (Bing + Microsoft properties) for search campaigns, audience targeting, and programmatic integrations with enterprise tooling.
Rank HistoryAVG#2.5
Serplock RatingSerplock Rating is our score for how visible a brand is in ChatGPT for this category. Higher is better. The highest scores belong to brands ChatGPT recommends most often here.70.4
Share of VoiceShare of Voice is a brand's share of recommendations compared to other brands in this category. Higher is better. A leading share means ChatGPT points users to that brand more than competitors.9.4%
ConsistencyConsistency is how often ChatGPT includes a brand in this category from week to week. Higher is better. Reliable presence means steady visibility in AI answers.58%
Average AI RankAverage AI Rank is the typical position ChatGPT gives a brand in this category over time. Lower is better. Brands users hear about most often rank closer to #1.#2.5
Amazon’s advertising suite for Sponsored Products, Sponsored Brands, DSP and retail-media search ads—essential for product-focused paid-search/retail-media campaigns.
Rank HistoryAVG#4.8
Serplock RatingSerplock Rating is our score for how visible a brand is in ChatGPT for this category. Higher is better. The highest scores belong to brands ChatGPT recommends most often here.64.7
Share of VoiceShare of Voice is a brand's share of recommendations compared to other brands in this category. Higher is better. A leading share means ChatGPT points users to that brand more than competitors.8.9%
ConsistencyConsistency is how often ChatGPT includes a brand in this category from week to week. Higher is better. Reliable presence means steady visibility in AI answers.58%
Average AI RankAverage AI Rank is the typical position ChatGPT gives a brand in this category over time. Lower is better. Brands users hear about most often rank closer to #1.#4.8
Enterprise omnichannel advertising and commerce media platform—strong in search, retail media and AI-driven budget allocation for large advertisers.
Rank HistoryAVG#5
Serplock RatingSerplock Rating is our score for how visible a brand is in ChatGPT for this category. Higher is better. The highest scores belong to brands ChatGPT recommends most often here.67.3
Share of VoiceShare of Voice is a brand's share of recommendations compared to other brands in this category. Higher is better. A leading share means ChatGPT points users to that brand more than competitors.8.4%
ConsistencyConsistency is how often ChatGPT includes a brand in this category from week to week. Higher is better. Reliable presence means steady visibility in AI answers.67%
Average AI RankAverage AI Rank is the typical position ChatGPT gives a brand in this category over time. Lower is better. Brands users hear about most often rank closer to #1.#5
Enterprise advertising suite combining search, display, programmatic DSP and data-driven media planning within Adobe’s marketing cloud.
Rank HistoryAVG#5.8
Serplock RatingSerplock Rating is our score for how visible a brand is in ChatGPT for this category. Higher is better. The highest scores belong to brands ChatGPT recommends most often here.69.7
Share of VoiceShare of Voice is a brand's share of recommendations compared to other brands in this category. Higher is better. A leading share means ChatGPT points users to that brand more than competitors.7.9%
ConsistencyConsistency is how often ChatGPT includes a brand in this category from week to week. Higher is better. Reliable presence means steady visibility in AI answers.65%
Average AI RankAverage AI Rank is the typical position ChatGPT gives a brand in this category over time. Lower is better. Brands users hear about most often rank closer to #1.#5.8
Bid-management and cross-channel ad platform for search, social and e-commerce advertising aimed at agencies and enterprise advertisers.
Rank HistoryAVG#7.3
Serplock RatingSerplock Rating is our score for how visible a brand is in ChatGPT for this category. Higher is better. The highest scores belong to brands ChatGPT recommends most often here.46.6
Share of VoiceShare of Voice is a brand's share of recommendations compared to other brands in this category. Higher is better. A leading share means ChatGPT points users to that brand more than competitors.7.3%
ConsistencyConsistency is how often ChatGPT includes a brand in this category from week to week. Higher is better. Reliable presence means steady visibility in AI answers.44%
Average AI RankAverage AI Rank is the typical position ChatGPT gives a brand in this category over time. Lower is better. Brands users hear about most often rank closer to #1.#7.3
PPC management and optimization toolkit focused on automation, account audits, bid rules and workflow efficiency for Google, Microsoft and Amazon ads.
Rank HistoryAVG#7.8
Serplock RatingSerplock Rating is our score for how visible a brand is in ChatGPT for this category. Higher is better. The highest scores belong to brands ChatGPT recommends most often here.70.5
Share of VoiceShare of Voice is a brand's share of recommendations compared to other brands in this category. Higher is better. A leading share means ChatGPT points users to that brand more than competitors.6.8%
ConsistencyConsistency is how often ChatGPT includes a brand in this category from week to week. Higher is better. Reliable presence means steady visibility in AI answers.98%
Average AI RankAverage AI Rank is the typical position ChatGPT gives a brand in this category over time. Lower is better. Brands users hear about most often rank closer to #1.#7.8
All-in-one competitive intelligence and advertising research suite with paid-keyword data, ad-copy insights and campaign planning features used by PPC teams.
Rank HistoryAVG#9.2
Serplock RatingSerplock Rating is our score for how visible a brand is in ChatGPT for this category. Higher is better. The highest scores belong to brands ChatGPT recommends most often here.64.1
Share of VoiceShare of Voice is a brand's share of recommendations compared to other brands in this category. Higher is better. A leading share means ChatGPT points users to that brand more than competitors.6.3%
ConsistencyConsistency is how often ChatGPT includes a brand in this category from week to week. Higher is better. Reliable presence means steady visibility in AI answers.67%
Average AI RankAverage AI Rank is the typical position ChatGPT gives a brand in this category over time. Lower is better. Brands users hear about most often rank closer to #1.#9.2
Search-intelligence platform that analyzes the competitive paid-search landscape at scale to surface opportunities, threats and SERP share insights.
Rank HistoryAVG#11.9
Serplock RatingSerplock Rating is our score for how visible a brand is in ChatGPT for this category. Higher is better. The highest scores belong to brands ChatGPT recommends most often here.42.5
Share of VoiceShare of Voice is a brand's share of recommendations compared to other brands in this category. Higher is better. A leading share means ChatGPT points users to that brand more than competitors.5.8%
ConsistencyConsistency is how often ChatGPT includes a brand in this category from week to week. Higher is better. Reliable presence means steady visibility in AI answers.36%
Average AI RankAverage AI Rank is the typical position ChatGPT gives a brand in this category over time. Lower is better. Brands users hear about most often rank closer to #1.#11.9
PPC auditing and optimization tool with strong recommendations, testing workflows and account-monitoring features for Google Ads and Microsoft Ads managers.
Rank HistoryAVG#13.3
Serplock RatingSerplock Rating is our score for how visible a brand is in ChatGPT for this category. Higher is better. The highest scores belong to brands ChatGPT recommends most often here.51.4
Share of VoiceShare of Voice is a brand's share of recommendations compared to other brands in this category. Higher is better. A leading share means ChatGPT points users to that brand more than competitors.5.2%
ConsistencyConsistency is how often ChatGPT includes a brand in this category from week to week. Higher is better. Reliable presence means steady visibility in AI answers.84%
Average AI RankAverage AI Rank is the typical position ChatGPT gives a brand in this category over time. Lower is better. Brands users hear about most often rank closer to #1.#13.3
Competitive intelligence tool focused on historical PPC keywords, ad copy and spend estimates—popular for competitive research and keyword discovery.
Rank HistoryAVG#12.1
Serplock RatingSerplock Rating is our score for how visible a brand is in ChatGPT for this category. Higher is better. The highest scores belong to brands ChatGPT recommends most often here.54.6
Share of VoiceShare of Voice is a brand's share of recommendations compared to other brands in this category. Higher is better. A leading share means ChatGPT points users to that brand more than competitors.4.7%
ConsistencyConsistency is how often ChatGPT includes a brand in this category from week to week. Higher is better. Reliable presence means steady visibility in AI answers.90%
Average AI RankAverage AI Rank is the typical position ChatGPT gives a brand in this category over time. Lower is better. Brands users hear about most often rank closer to #1.#12.1
Google Ads‑focused optimization platform that monitors accounts and suggests (and pushes) performance improvements and alerts.
Rank HistoryAVG#14.3
Serplock RatingSerplock Rating is our score for how visible a brand is in ChatGPT for this category. Higher is better. The highest scores belong to brands ChatGPT recommends most often here.41.5
Share of VoiceShare of Voice is a brand's share of recommendations compared to other brands in this category. Higher is better. A leading share means ChatGPT points users to that brand more than competitors.4.2%
ConsistencyConsistency is how often ChatGPT includes a brand in this category from week to week. Higher is better. Reliable presence means steady visibility in AI answers.65%
Average AI RankAverage AI Rank is the typical position ChatGPT gives a brand in this category over time. Lower is better. Brands users hear about most often rank closer to #1.#14.3
All-in-one PPC management platform that automates audits, optimization suggestions and budget tracking across Google, Microsoft and Meta ad accounts—attractive to SMBs and agencies.
Rank HistoryAVG#15.9
Serplock RatingSerplock Rating is our score for how visible a brand is in ChatGPT for this category. Higher is better. The highest scores belong to brands ChatGPT recommends most often here.39.3
Share of VoiceShare of Voice is a brand's share of recommendations compared to other brands in this category. Higher is better. A leading share means ChatGPT points users to that brand more than competitors.3.7%
ConsistencyConsistency is how often ChatGPT includes a brand in this category from week to week. Higher is better. Reliable presence means steady visibility in AI answers.62%
Average AI RankAverage AI Rank is the typical position ChatGPT gives a brand in this category over time. Lower is better. Brands users hear about most often rank closer to #1.#15.9
AI-driven ad optimization platform (especially strong on Meta) that also provides cross-channel reporting and has extended Google Ads integrations for creative & bidding automation.
Rank HistoryAVG#16.3
Serplock RatingSerplock Rating is our score for how visible a brand is in ChatGPT for this category. Higher is better. The highest scores belong to brands ChatGPT recommends most often here.26.0
Share of VoiceShare of Voice is a brand's share of recommendations compared to other brands in this category. Higher is better. A leading share means ChatGPT points users to that brand more than competitors.3.1%
ConsistencyConsistency is how often ChatGPT includes a brand in this category from week to week. Higher is better. Reliable presence means steady visibility in AI answers.23%
Average AI RankAverage AI Rank is the typical position ChatGPT gives a brand in this category over time. Lower is better. Brands users hear about most often rank closer to #1.#16.3
Specialized negative‑keyword and wasted‑spend detection tool for Google Ads that scans search terms and surfaces exclusion recommendations to recover inefficiencies.
Rank HistoryAVG#16
Serplock RatingSerplock Rating is our score for how visible a brand is in ChatGPT for this category. Higher is better. The highest scores belong to brands ChatGPT recommends most often here.52.5
Share of VoiceShare of Voice is a brand's share of recommendations compared to other brands in this category. Higher is better. A leading share means ChatGPT points users to that brand more than competitors.2.6%
ConsistencyConsistency is how often ChatGPT includes a brand in this category from week to week. Higher is better. Reliable presence means steady visibility in AI answers.100%
Average AI RankAverage AI Rank is the typical position ChatGPT gives a brand in this category over time. Lower is better. Brands users hear about most often rank closer to #1.#16
Click‑fraud detection and prevention service that protects Google, Microsoft and Meta paid-search/display campaigns by identifying and blocking invalid traffic.
Rank HistoryAVG#17.7
Serplock RatingSerplock Rating is our score for how visible a brand is in ChatGPT for this category. Higher is better. The highest scores belong to brands ChatGPT recommends most often here.44.7
Share of VoiceShare of Voice is a brand's share of recommendations compared to other brands in this category. Higher is better. A leading share means ChatGPT points users to that brand more than competitors.2.1%
ConsistencyConsistency is how often ChatGPT includes a brand in this category from week to week. Higher is better. Reliable presence means steady visibility in AI answers.38%
Average AI RankAverage AI Rank is the typical position ChatGPT gives a brand in this category over time. Lower is better. Brands users hear about most often rank closer to #1.#17.7
Real‑time click‑fraud prevention and prevention-first platform for protecting PPC budgets (blocking bots, click farms and invalid clicks before billing).
Rank HistoryAVG#18
Serplock RatingSerplock Rating is our score for how visible a brand is in ChatGPT for this category. Higher is better. The highest scores belong to brands ChatGPT recommends most often here.75.2
Share of VoiceShare of Voice is a brand's share of recommendations compared to other brands in this category. Higher is better. A leading share means ChatGPT points users to that brand more than competitors.1.6%
ConsistencyConsistency is how often ChatGPT includes a brand in this category from week to week. Higher is better. Reliable presence means steady visibility in AI answers.78%
Average AI RankAverage AI Rank is the typical position ChatGPT gives a brand in this category over time. Lower is better. Brands users hear about most often rank closer to #1.#18
PPC/SEO competitive‑intelligence and campaign‑watch product for tracking competitors’ keywords, ad copy and landing‑page changes to guide paid‑search strategy.
Rank HistoryAVG#16.7
Serplock RatingSerplock Rating is our score for how visible a brand is in ChatGPT for this category. Higher is better. The highest scores belong to brands ChatGPT recommends most often here.24.5
Share of VoiceShare of Voice is a brand's share of recommendations compared to other brands in this category. Higher is better. A leading share means ChatGPT points users to that brand more than competitors.1.0%
ConsistencyConsistency is how often ChatGPT includes a brand in this category from week to week. Higher is better. Reliable presence means steady visibility in AI answers.22%
Average AI RankAverage AI Rank is the typical position ChatGPT gives a brand in this category over time. Lower is better. Brands users hear about most often rank closer to #1.#16.7
Digital‑intelligence and competitor‑traffic platform that helps PPC teams estimate competitor spend, share‑of‑voice and keyword/traffic sources at scale.
Rank HistoryAVG#15.1
Serplock RatingSerplock Rating is our score for how visible a brand is in ChatGPT for this category. Higher is better. The highest scores belong to brands ChatGPT recommends most often here.37.9
Share of VoiceShare of Voice is a brand's share of recommendations compared to other brands in this category. Higher is better. A leading share means ChatGPT points users to that brand more than competitors.0.5%
ConsistencyConsistency is how often ChatGPT includes a brand in this category from week to week. Higher is better. Reliable presence means steady visibility in AI answers.28%
Average AI RankAverage AI Rank is the typical position ChatGPT gives a brand in this category over time. Lower is better. Brands users hear about most often rank closer to #1.#15.1